Product Performance Audit

Data insights for additional ad revenue

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Take ROI Hunter for a free test drive: gain insight into which of your products perform the best in dynamic campaigns, which have the most potential, which should be limited in promotions, and more. No contract commitment required.

(Participating retailers must have 1000+ SKUs and a monthly dynamic investment of €25K+ on Meta or Google).
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Past successes:
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+20% Return on Ad Spend
-32% Cost Per Click
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-14% Return Rate
+17% Revenue
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+20% Return on Ad Spend
+82% Conversion Rate

Insights examples from our audits

Copy of audit slides
Copy of audit slides
Copy of audit slides (1)
Currently 49.6% of your catalog is not getting exposure on Meta


☑️ Total number of products: 4,641

☑️ Promoted products: 2,337 (50.4%)

Top spenders with Low revenue


Limit promotion of top spending products that do not achieve your Product ROAS target. Excluding this segment from campaigns:
- Ensures that cash burners are automatically excluded if they pass the thresholds;
- Opens up space for scaling more profitable or promising products.

Category delivery and advanced data will be key to unlocking growth


Accessories is a key area where revenue is 10X lower then spend. We can make efficiencies by promoting the right products that are achieving revenue.

There are also key categories that are driving significantly more revenue than spend, by adjusting our budgets towards these we can test.

Currently 49.6% of your catalog is not getting exposure on Meta


☑️ Total number of products: 4,641

☑️ Promoted products: 2,337 (50.4%)

Copy of audit slides
Top spenders with Low revenue


Limit promotion of top spending products that do not achieve your Product ROAS target. Excluding this segment from campaigns:
- Ensures that cash burners are automatically excluded if they pass the thresholds;
- Opens up space for scaling more profitable or promising products.

Copy of audit slides
Category delivery and advanced data will be key to unlocking growth


Accessories is a key area where revenue is 10X lower then spend. We can make efficiencies by promoting the right products that are achieving revenue.

There are also key categories that are driving significantly more revenue than spend, by adjusting our budgets towards these we can test.

Copy of audit slides (1)
Real Anonymised Audit

Browse an example of a recently completed audit

Inventory Audit Square Ads (1)
Product Performance Audit and Strategic Recommendations for USA based retailer with Annual revenue $6B.
Inventory Audit Square Ads (1)

What to expect

1. Let's chat to check our fit and set expectations.

2. Time to integrate data from across your channels (Meta Ads, Google Ads, Google Analytics/Adobe, business data, mobile app data, etc.)

3. We will analyse your inventory performance and come up with a report and potential value opportunities.

No need to sign a contract with us, we want to show you the value we bring first.
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Performance Audit

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